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Politics | 05/07/2009 1:20 pm

Rep. Moran Takes Hard-Line on Erectile Dysfunction Commercials

Jim Moran doesn’t want to see any more adverts for Viagra during family-friendly hours.
By The Staff at wowOwow.com
© Shutterstock

Rep. Jim Moran has had enough of erectile dysfunction ads, and plans to do something about it.

Moran, a Democrat from Virginia, has introduced a House bill that would restrict ads for products like Viagra and other products that treat ED from airing between 6 AM and 10 PM.

The lawmaker told CNN: "A number of people have come up, including colleagues, and said ‘I’m fed up, I don’t want my three- or four-year-old grandkid asking me what erectile dysfunction is all about.’ And I don’t blame them.” Thus, Moran hopes the FCC will deem the commercials as "indecent."

Viagra-maker Pfizer insists they’re acting justly by airing the ads during more mainstream hours:

In line with our policies and the policies of the industry, Viagra advertising is aired in shows most likely to reach men suffering from erectile dysfunction. ED can be a signal for other serious medical issues, including high blood pressure, diabetes and cardiovascular disease.
Moran’s initiative makes us wonder if other sex-related ads will be restricted, like commercials for herpes medication and birth control.

148 Reader Comments (so far…) Sign In or Register to comment

L.M. Sandmann
Ok girls… you might try turning the tee-vee off?  Your kids would be better served reading or playing outside.  And do none of you have remotes?  Try changing the channel during the commercials.   If the kiddos do ask… simple age appropriate answers… it doesn’t take alot of effort.  Kids are not morons… just kids.  "Erectile dysfuction?  Nothing you need to worry about now."  Do they want to know more?  "Well sometimes Grandpa wants to make Grandma happy, so he takes a pill."  Your kid will survive it, and it will kick in like a treasured old joke when they get old enough to get it.   
By L.M. Sandmann on 05/10/2009 3:33 am
Ali Tran
haha I like this response! Well said LM. I think people get their feathers all ruffled and want someone/something else to do the parenting for them.
By Ali Tran on 05/13/2009 7:30 am
Melanie Waldrop

I cannot help but snicker at the manufactureres of these drigs defense of their ads that "Erectile dysfunction is an important issue…It often indicates the presence of other serious conditions such as hypertension and heart disease!". I wish I had a dollar for the cases I’ve seen and heard of where men will not takes their prescribed nitrates for heart disease because it interacts with drugs such as viagra and levitra! Oy,PRIORITIES!

Also, I am EXTREMELY tired of the "male enhancement" ads. "Smiling Bob" makes me wish I had a gun, only to be able to change the channel ala Elvis. Sex has always been used to hawk products from chewing gum to cars, but (I have to admit) the latest marketing of products for ‘sexual enhancement’ have pushed the envelope a bit far.

By Melanie Waldrop on 05/10/2009 11:29 am
Jane Browses
Honey, if you have an erection lasting longer than four hours, CALL ME!
By Jane Browses on 05/12/2009 3:31 pm
albert miller
I always wonder what that "certain part" of the male anatomy, is. We know it doesn’t work on the penis.
By albert miller on 05/13/2009 1:38 am
Trina O
Prudish.
By Trina O on 05/13/2009 6:15 am
Pamela Munro
Common, the guys KNOW about those viagra-like meds ALREADY! Can’t we be spared these & other bodily function ads?  I think it’s all in very bad taste - and children nowadays grow up too quickly without their help.
By Pamela Munro on 05/13/2009 2:14 pm
Diana T

I would love to see all Rx commercials banned.  The cost alone is one reason pharmaceutals are so expensive.  As far as the Viagra type of commercials, I hope Moran is successful.

 

By Diana T on 05/13/2009 4:35 pm
Maureen Tobin

Thank you!  It’s about time……………..

Maureen

By Maureen Tobin on 05/14/2009 1:18 pm
Susan Thomas

First of all, quite a few men who had an erection lasting more than 4 hours would be calling their friends saying "hey, you gotta see this!!!" My husband (luckily not one of the former) and I have gotten sick of these commercials too. If you have a problem see your doctor. I do not want to hear about it!!! Over and over and over….is there another commercial available during the NBC nightly newscast?

By Susan Thomas on 05/14/2009 8:27 pm
michele squires
I truly do not understand comments like these.  Why is having kids a beautiful thing but any info related to how they come to be is considered objectionable?  I’ll wager the Moran family sits around watching action & war flix.  Being embarrassed by femine hygiene boggles my mind too!  & underwear?  What’s gross about that? Sounds like a personal problem to me!
By michele squires on 05/15/2009 7:57 am
Rose Bean
Sheesh…sounds like you all need to turn off the tv and have your kids read a book for a change….no commercials there!  Using the tv as a babysitter and then complaining about the commercials?  If you have to, put in "approved" videos or set the lock on the channels that are offending you.  If you don’t like it, don’t watch.  But passing more legislation that prohibits what OTHER PEOPLE are watching?  How about some personal responsibility?  Or just turning the damned channel?  What really surprises me is that people get nervous or embarrassed about watching commercials on bodily functions, WHICH EVERYONE HAS, but they don’t mind kids watching violence…you can show people being blown up, dissected, murdered in every possible way.  But show two women or two men holding hands and you all lose your little minds.
By Rose Bean on 05/15/2009 12:27 pm
Louise Browning
Thank goodness something’s about to be done about these damn ED commercials! I’m not a prude, I’m a 66 yr.old female whose been around the block a few times, but these things make me wanna puke! I’m like the rest of u gals, too, concerning the tampon ads! Anything of that nature should only be on tv after 9PM!! It embarasses the hell outta me…..especially when men r present! Whe these ads come on, I change the channel!
By Louise Browning on 05/16/2009 7:38 pm
Flo Cross

To those who think the issue is turning the television off: I think, aside from the many hours I spend reading, computering, socializing, working, etc., that when I do want to watch television I have a right not to be assaulted by these ads. I mute them or switch the channel briefly. Television isn’t about plugging a box into the wall—we pay for cable even if it’s basic, so enough with this ad assault!

I’m not embarrassed; I’m annoyed and tired of them. Also, these ads demonstate the disturbing trend of how out-of-touch and unhealthy people and relationships have become in today’s society. Impotence is a symptom of health issues that should be addressed and treated, not covered up by taking a drug.

And…Bottom line: I don’t want to hear ads about men’s penis problems. They can call it a fancy name but it is plain ole impotence—and they never had ads when they called it that, did they… And it’s even more annoying because they have these little fairy tales of men pleasing their wives. Right. Like a pill for their erection is going to change that issue!

It’s also about money for drug companies competing with each other. Women who menstrate don’t need an ad to direct them to a product and men who can’t perform already have a plan set in motion because god forbid with everything going on in the world a man not getting an erection is priority one…

I’m so glad someone is taking action to get rid of these annoying ads.  When I saw that stupid Bob ad for enhancement I actually thought it was a MAD magazine joke! I also mute the infomercial -length reading of side effects of any prescription drugs. Prescriptions are dangerous and kill people every day yet still drug companies are filthy rich, all while the FDA fights to thwart preventative health care and natural ("alternative") remedies.

By Flo Cross on 05/17/2009 11:57 pm
Pdr de
Add to all that the bears with bits of toilet paper clinging to their broad bottoms - it’s not cute, it’s stupid.  The ads for erictile dysfunction are very offensive and how DO you explain it to a child; I mute the ads and read a book until the program I’m watching comes back on.  Has anyone noticed that there are approximately EIGHT COMMERCIALS in a row these days?  The commercials take up more time than the program itself.  In addition, the volume doubles during commercials - do you think it’s because they know people go to the kitchen and prepare a piece of fruit or get a dish of sherbet to snack on and they, the sponsors, don’t want you to miss a word?  I’m SO very, very tired of commercials, any commercials.  I don’t remember ever buying a product because I saw it on TV
By Pdr de on 05/18/2009 7:35 am