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Politics | 04/16/2008 9:37 am

'wOw Friend' Mary Jane Clark on Her Undying Love for CBS News

Editor’s Note: Mary Jane Clark is a ‘New York Times’ bestselling author and former CBS News producer.

I love CBS News and I always will, no matter what it is going through right now.

I love it because the people who ran it took a chance and hired me right after college graduation. As a desk assistant on the 4 pm to midnight shift in the network headquarters on 57th Street in NYC, they paid me $117 a week, which wasn’t much even in the late 1970s. There wasn’t a single computer in the newsroom back then. The desk assistants rolled AP, UPI and Reuters wire copy and delivered it to the appropriate editors before earning the status job of doing the same for the correspondents who anchored the evening news broadcasts. That first year, I rolled copy for Walter Cronkite, Ed Bradley, Morton Dean, Bob Schieffer and Dan Rather.

I was awed, a parochial school girl who’d gone to a state university, walking (or, if on deadline, running) down the halls of the “House that Murrow Built.” CBS News was the birthplace of the first television evening news broadcast (15 minutes with Douglas Edwards). It televised the first presidential debate, where a suntanned and smooth John F. Kennedy faced a pale Richard Nixon with his five o’clock shadow. Afterwards, radio listeners thought Nixon had won, but those who watched on television picked Kennedy as the winner. So did the electorate in November. The power of television was established.

A member of the first generation to be brought up on television, I had been shaped and educated by what I had seen and heard from CBS News. “Person to Person.” “Harvest of Shame.” “The Selling of the Pentagon.” “60 Minutes” (the first of the news magazines and still the best). Four dark days full of unforgettable images of JFK’s assassination and funeral and, later, coverage of Martin Luther King’s and Bobby Kennedy’s, too. A man landing on the moon. Chappaquiddick. The Watergate hearings. And more, so much more.

This was the CBS News I had been exposed to before I even walked through the front door. Then, for almost three decades, I was paid to watch history as it was made; paid to work with talented, smart, quick-thinking people, some with the most delicious senses of humor, all committed to quality journalism. I knew I was working in rarefied air. I knew I was incredibly fortunate.

I was going to national political conventions in cities I may not have otherwise seen, watching as Pope John Paul II visited the United States (twice), standing atop press scaffolds on Governor’s Island as the most breathtaking fireworks burst over the Statue of Liberty in honor of her 100th birthday. I saw presidents and movie stars, interviewed experts in medicine, economics, science and sports. I produced obituaries on world figures and year-enders which wrapped up annual news events and, as memorable, the stories that I worked on about “regular folks” confronted with extraordinary circumstances. I learned how human beings dig in and do what they have to do when the hurricane hits or they get sick or lose their life savings, how dreams are smashed, how people go on. My job at CBS News was a continuing education.

54 Reader Comments (so far…) Sign In or Register to comment

MARK KLEIN, M.D.
Amazing people still watch television news. Much better to use the net. As I rarely watched regular television programs, I recently cancelled my cable service.
By MARK KLEIN, M.D. on 04/16/2008 10:45 am
Bella Mia
We have a special connection with television in our family. My husband’s grandfather, Justin Tolman, was a physics and chemistry teacher in Rigby, ID in 1921. One of his students, a 15 year old Mormon boy, a sharecropper, came to him and said he’d figured out how to transmit pictures via an electron beam. He’d said he’d been out plowing the potato fields when he looked down at the evenly plowed rows from the top of the tractor, and noticing the pattern, it gave him the idea of a device that would scan images in rows. Grandpa Tolman said: “Show me.” Philo Farsworth, now known as the inventor of television, stepped up to the blackboard and drew, what would become known as, an image dissector camera tube. Grandpa Tolman copied the drawing onto the back of his notebook. He became “Phil’s” mentor, and gave him permission to take the senior level physic course. Later Grandpa Tolman would be called to testify in front of the patent board as to the date and time of this revelation by Phil Farnsworth. He produced his notebook, and Philo was awarded that patent in his landmark case against RCA. Steven Speilberg has produced a broadway play written by Aaron Sorkin, “The Farnsworth Invention” dealing with the drama surrounding the invention of television. http://www.time.com/time/time100/scientist/profile/farnsworth.html
By Bella Mia on 04/16/2008 10:56 am
Elizabeth Bennett
Thanks so much for sharing that story about Philo Farnsworth, Bella Mia. It just fascinates me how inspiration can come from so many different sources.
By Elizabeth Bennett on 04/16/2008 8:54 pm
Buh-Bye Hillary Hillary Buh-Bye
Elizabeth— Your comment about where inspiration just reminded me that when I was in first grade I think…Jackie Kennedy’s White House Tour with Charles Collingwood on CBS. I remember very well because my mother sent me out to wait for the Helm’s Bakery Truck. “Get the chocolate heart shaped cake and tell Chuck [the driver] to put it on account.” My parents always ate in the dining room, we ate in the kitchen, and after dinner that night we were allowed to take our deserts in the family room in front of the TV. Dad was a Republican and wanted to watch Gunsmoke and I had a mini-fit because I wanted to watch Jackie Kennedy’s White House Tour. In those days most families had on TV and it was black and white. It was the best program I ever saw….loved Charles Collingwood…..and was so enamored of Jackie my entire life as a result…made her an archetype in my book. http://web.mac.com/myfrenchheart I’ve been the project manager on hundreds of every complex multi-million dollar design/construction projects….over $1b worth…but altogether they didn’t require the concerted of effort of completing a book…and mostly could do it because wanted to do something to ‘honor’ Jackie. Not that she needs me. But she meant that much to me from childhood. SO Mary Jane…thank you CBS! If they’d air it again I’d buy a small TV to watch!!
By Buh-Bye Hillary Hillary Buh-Bye on 04/16/2008 10:52 pm
The Ole Crone The Ole Crone
Ahhhh T.V. news coulda been so much more than now. The foundation was there. I watch 60 Minutes religiously. I watch about 5 to 10 min. of remote switchin’ at 7 a.m. and then switch to C-SPAN and internet. I am so fortunate to live on the Canadian border and can get CBC News at 6 a.m., noon, 6 pm, and 10 pm (if there’s not a damn hockey game!). This is an hour each time and has investigative news, nation and global news and is so so excellent and better than anything we’ve ever had here. There are men and women oh so professional without emoting. There are even women and men with gray hair and no wax, plastic, or botox, and even plump, if you can imagine such a thing. Real live people. They also offer wonderful documentaries on our country affairs as Iraq, Washington, Environment, Corporate Crime, and just everything. They are absolutely all grown up and if they mention Britany at all it is at the last and very little celeb news or even their actin’ like celebs. Commercials are much less! They are excellence. U.S.A. news is shamful as to content and lack of content, offensive and too many commercials, much much too short for the amount of news happenin’ in the world, too much bias as to emotin’ reporters, too much messagin’ and not enough messenger. Pretty dumbed down and I don’t get it. How do they make their money? Most people I know don’t watch the news anymore. They laugh at the silly thing and certainly allow very little TV for their kids. There is not a product I see on T.V. that I buy. I just won’t. The commercial, political aspect is just sick. News shows advertise celebs and even their own comin’ up network shows. A documentary on network news is some murder case! Gawd. And often of some rich person’s kid who was too young to travel to another country alone anyway. Gawd gawd. There just is not enough space for me to express how awful for the culture I think U.S. network and cable News and programming are. Such opportunity to serve —lost. And to think people get paid 6. 7. and 8 figures to bring such culture degradation. I suppose it’s a matter of followin’ the money from corporate to the 1600 Block and then to the ‘journalists’ who’ve sold their souls to the Company Store. I’m passionate about true journalism and I’m just sickened as to what it has become in our country. Just sickened. The kinda sick and anger Jesus of Nazareth musta felt when he went into the Temple and the Temple’s counting house! Sinful. Yes, U.S. commercial T.V. is sinful, I think. I was wonderin’ when a ‘news’ question or statement would come up. I hope folk really throw out their hooks on this one and really share what they think of U.S. news and TV programming. I know, I’ll go home now.
By The Ole Crone The Ole Crone on 04/16/2008 11:34 am
Kay Sara
Ole Crone - people are not watching U.S. evening news. To see a good site on the state of Journalism and viewership and trends: http://www.stateofthenewsmedia.org/2005/narrative_localtv_audience.asp?c… We like to watch BBC and I agree Canadian news is refreshing.
By Kay Sara on 04/16/2008 3:04 pm
Kay Sara
By Kay Sara on 04/16/2008 3:09 pm
Buh-Bye Hillary Hillary Buh-Bye
Suzanne, thanks for the terrific link….I agree with Mary Jane Clark re the CBS of Edward R. Murrow etc. And love Dave Letterman too, so miss that. But what the big media people don’t get, or don’t care about, or think they can overcome by also getting control of the net, is that there are tens of millions of social activists like me on the blogs. We know that GE builds bombs and also owns NBC. We note their advertisers and don’t buy those or watch the stations either. People on the top Internet sites are better educated, have more money, and are better informed, and they create trends. ie The fastest selling wine in history was created as a result of giving the name brand a nickname in a wine chat room, Fred Franzia, owner of the wine never spent a cent in marketing. Short piece here: http://ezinearticles.com/?Two-Buck-Chuck—-The-Fastest-Selling-Wine-in-H… San Francisco is the HQ for Web 2.0 and I’m in two tech groups 2,500 people each. You talk to members and then people who get their news from Fox News it’s like we are creating two vastly different civilizations that co-exist side-by-side.
By Buh-Bye Hillary Hillary Buh-Bye on 04/16/2008 5:50 pm
Kay Sara
Suzanne, You are so right about the new way people are getting their news. I get most of mine from the internet as well. And the internet success in raising campaign money, grass roots movements - amazing ! My fear is that sometime in the future someone will figure out someway to levy a toll on the users - beyond advertiements.
By Kay Sara on 04/17/2008 9:08 am
Mugsy Peabody
Suzanne, could you please contact me at m.peabody@yahoo.com? Thanks, MP
By Mugsy Peabody on 04/16/2008 4:54 pm
Ms. Dee
Well, CBS sure did a good job of covering the Pope’s arrival this morning. The music was just exceptional, and they let us hear most of it. The army needs a few good trumpeters, but other than that. I have faith in Katie Couric. But why would CBS do that, so soon. We’re just getting used to having the option! Oh well. Their loss. Hard, though. Can’t wait to see what she’ll choose to do next.
By Ms. Dee on 04/16/2008 11:39 am
Suzanne Frazier
I remember Harry Smith (CBS Morning Show) when he had hair! I worked at the same radio station that hired him fresh from Iowa! His first job at the station was the all night radio show. He practiced his interview skills with all the donut makers who called him at 3 am in the morning. Every opportunity he had, he practiced interviewing people. The donut people liked him so much, they would bring donuts to the station. He would leave at 7 am (after getting off his all night shift) and leave the rest of us with all the donuts! We all gained weight and finally banned the donuts from the studio. But not before we gained a lot of pounds. Fortunately Harry was promoted to the afternoon shift and lost contact with all the donut people. I knew at that time that he was working his way towards bigger things. And here he is at CBS!
By Suzanne Frazier on 04/16/2008 11:55 am
louise cooper
i hope tv stays around, i have always said to my children and husband if and when i can no longer get out and around, DONT push me around in a wheel chair, i can watch tv and get - comedy shows, news, travel shows, animal shows, and on and on and on, so long as i have a tv to watch,
By louise cooper on 04/16/2008 12:01 pm
Frank Peterson
I gave up on TV news about 6 years ago and haven’t missed it one bit. I read at least 5 newspapers online each day: NY Times, Le Monde, The Guardian, London Times, Washington Post. They cover everything I need to know in this messy world.
By Frank Peterson on 04/16/2008 12:02 pm
Meg Umans
I wish CBS had chosen someone other than Dan Rather as its scapegoat. He went to where the action was, he didn’t report gossip, and he wore his philosophy on his sleeve.
By Meg Umans on 04/16/2008 12:59 pm