Style | 06/24/2008 1:40 pm
The One-Click Face Lift
Considering a face lift? Lip augmentation? Nose job? Before you plunk down the dollars, a new website called Lift Magic can help you decide by showing you your picture transformed by one of 14 different cosmetic surgery procedures.
Billing itself “the world’s most advanced face-lift visualization studio,” Lift Magic works when you upload to the site a full-face digital photograph of yourself. Then, you can click on one or more surgery selections such as “cheek lift,” “outer lip lift,” “weight reduction.” Select the “show result” button and voila! It’s you. Only better. Or, different, anyhow.
Lift Magic is owned by Modiface, which is the brainchild of Dr. Parham Aarabi and Alireza Rabi. Working at Stanford University, Dr. Aarabi initiated research on automatic face analysis. In 2004, the duo started on plastic-surgery visualization, giving birth to Modiface in 2006.























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