Q & A | 07/05/2009 11:00 pm
Our Beauty Guru, Paul Podlucky, Looks at the Bottom Line of Beauty
Editor’s Note: Manhattan’s Paul Podlucky, private hairstylist to the wealthy and well-known, tells wOw that even the rich and famous are thinking twice about the real price of beauty.
wowOwow: Tell us about it all: Are women cutting back on hair and beauty care? Are they actually saying "bangs, not Botox" in order to save on upkeep?
PAUL PODLUCKY: For me, because where I’m located in this country, people will never give up the Botox, recession or not. I mean, everybody realized that they have all the clothes they need, everything. One client, who’s a very famous beauty, said, "I’ll give up everything" but "I’m not going to give up my dermatology appointments. I have to look at my face by myself when I’m in my house. The rest comes off, you know."
wOw: That’s interesting. What you’re saying is that, while everyone has all the clothes they’ll actually ever need, they’re still investing in hair and beauty?
PAUL: The recession has taught us a lot. People realized they don’t need any more, which is going to put a huge shift in our economy. There will be some major correction. Makeup, for the first time, in this recession is affected because everybody realizes they have too much of everything. They have it all.
wOw: Isn’t that interesting, because in the past makeup was the one thing that seemed recession-proof.
PAUL: After 9/11, makeup sales increased. That is not true right now. Everybody’s feeling it — makeup, fragrance, all of it — because people became scared. And they just realized, "What do I need?" They can pull stuff out of the closet, shop out of the closet. Everything they need, they already have bought.
wOw: OK. So cosmetics are really a recession item that people can save on.
PAUL: You know, I always say blush, cheek color, little bit of a smoky eye, a little bit of lip pencil around the mouth goes really far. How many colors of blush do you need? When I do a makeup session in someone’s house, I throw out half the makeup, because it’s old. You don’t need it and you can’t give it away.
wOw: What about hair?
PAUL: People are taking more control of their own hair. They do not want to spend money on blowouts two or three times a week that are $75 to $100 apiece. And that’s why we are in this conversation now, doing your hair at home, figuring out other ways.
I think the hair is much more psychological than what has been spoken of. You know, that whole Rapunzel, Rapunzel, having long hair? I think sometimes people punish themselves by cutting it all off. I think hair can make you really feel sexy.
Look at Raquel Welch’s wig collection. Her wigs, all the wigs, long or short — they’re all amazing. She understands the whole feminine concept.
I think there’s too much short hair in America. If you go to the Midwest, or even right here in New York or Rye, and you see these women that are overweight, wearing sleeveless T-shirts and their hair is so short it’s frightening, they look like butch men. And it’s a big mistake.
And I don’t think overweight is a bad thing. Most people in America are overweight. So all right, we’re not going to change that, so let’s make them feel better about themselves. Let’s show them how to do a beautiful eye or a beautiful mouth, or have just a beautiful haircut that doesn’t make them look any bigger. Slimming the hair down, tapering it, taking some of the bulk out, or leaving it more one length to bulk it up.























17 Reader Comments (so far…) Sign In or Register to comment
Paul Podlucky is right, and has his head on straight. I may not agree with every last detail, but his general view is very sensible. Perhaps with Pluto heading into Capricorn for a long stay he will get the venue he is hoping for. After all, Capricorn represents age and effort; the long climb…possibly being mature will gets its due in many venues. I am sure he understands so well that I hope he sees it does not take away from his major thesis if I note a small objection…
Where I beg to differ is that overweight much of the time is simply not healthy for people. Where it is more genetic than anything else, maybe there are internal buffers. Where it is more cultural or personal, my problem with overweight people is that they are hurting their own bodies, not that they cannot look appealing or even beautiful. Also, being overweight limits your capacity for movement. Before I have people come down on my head with their personal examples otherwise, I will state that of course there are exceptions; I am writing about the generality.
That being said, I’m not a fan of too thin either. People should have bodies that suit them.
Hair blow outs two or three times a week? Who are these people? I get my hair cut once every six weeks. That’s it. Who has time for more?
Also, he talks about sexy, overweight women with skin tight clothes. That might be fine for a club but that’s not appropriate for work or taking your kids to soccer practice. One of the places where this country has gotten off track is this obsession with sexy. How about just neat, well groomed, tailored and sensible? That can be a great look and it fits for more occasions. I am tired of all the tight, low cut, suggestive clothes. He may think overweight women look great with their tight clothes but I’m totally turned off.
Hey Paul…. that real hair, real people, real clothes idea. I love it!!! The only mag I subscribe to is MORE magazine. it’s not perfect. but they do that real people thing pretty well. almost every edition has reader models in it. they do an annual reader model search. WHICH in the past they’ve got flack for because all the winners look like real models. super tall and skinny. so my understanding is that they are trying to change that. they don’t use 12 year olds in their ads. a lot of the products they highlight are actually affordable. BUT… an ENTIRE magazine with nothing but real people and products for real people would be fabulous.
You should do an "instyle" magazine that is only real people. that would be great. Ross… TJ Maxx… high end would come from nordstom. models are all folks off the street. could it be done?
Slinky,
the price tag on items in magazines sold to us "real people" always just amazes me. I can’t remember which mag it is but one of them does this comparison between designer outfits and deal outfits. the designer outfit skirt would be 1200$ and the "deal" skirt would be $225. WHO considers a DEAL $225 bucks? I just bought a beautiful pair of white Jones of New York summer dress pants and a gorgeous short yellow Anne Klein linen jacket for 60$ total at ROSS. Now that’s a deal!
I just finished reading Consuelo and Alva Vanderbilt this morning, and I went back to restudy the photographs of Consuelo. Granted, one of the great beauties of her age. Google her. The photograph I was looking at was taken in her garden on Long Island. She would have been in her seventies, and my God, the woman was gorgeous, and not a speck of makeup, of course. I studied it a long time. A simple dress, a summer hat. What made her so beautiful, looking beyond her face: Ramrod posture, slender, but mainly her posture and the fact she was "done." She had on a dress. She had on a hat. She had on some pearls. She wasn’t slopping around in a rose pink sweatsuit and running shoes. She wasn’t wearing anything that screamed "My Last Duchess," but she looked every inch one. I think if people would make just the teensiest bit more effort as they get older…it would pay back in volumes. Her self determination and discipline are my mantra this summer….and thank God for Pilates with the posture thing.
Postscript on the beauty recession issue: Granted, I live in a large city, but I have seen, and heard from others, that people are not cutting back on their services. Nails, massage, facials, hair. I hope the vial covers "this," "this," and especially "this." It seems women are determined not to let their appearance upkeep go.
I would love to be able to drop $75.00 on a ‘blow-out’ a couple of times a week. Heck, I can’t afford to have my color ‘done’ professionally…so its me and L’oreal in the bathroom doing the roots.
I always laugh at some of ther advice ‘given’ to us by the celeb set. Do they ever realize that some of us live on monthly paychecks that equate to one of their visits to a ‘day spa?’ I could buy a weeks groceries on one of their ‘night creams’ retail cost.
Oprah once did a show about ‘Fabulous at…’ and had beauties of various ages. Christie Brinkley ‘was’ the 50 aged icon…she said (paraphrasing) ‘she locks the bedroom door, has no phone with her, and naps each afternoon.’ The Oprah audience was rapt with attention…and I thought…ahh…lets try running that whole siesta idea past any of our employers…
Again. Celeb ‘beauty’ is not grounded in reality.
Read the Real Recessionista View point about living for less, the original!
http://therecessionista.blogspot.com/
I tried More magazine. The over fifty set wasn’t really represented. If you want beauty and sensibility, try Real Simple magazine or its website. Also try Nutricion Guide from Consumer Guide. Now thats real beauty.
Also if you are over twelve you know what you need to do. Its been in all the women s magazines and we’ve heard it at home and in school. We know how to take care of ourselves. "But its hard", we whine;" where’s our magic pill?"
Who buys $995 Jimmy Choo shoes; $1,265 Stella McCarthy pants; $795 Armani blouses; and a $2995 Gucci handbags? We have a very comfortable income, but I certainly don’t buy such expensive clothing.
My hairstylist tells me her friends take out multiple credit cards and charge Jimmy Choo and other such designer shoes—even though they can’t afford them.
These magazines not only give young women poor body image, but drive them into the poor house as well.